Webb Site Reviews

Improving your site success

Ask for a Webb Site Review, to generate more business from your website. A Webb Site Review will analyse how well your website:

  • achieves its performance objectives
  • reflects the brand values of the business.

What does a Webb Site Review contain?

We can’t show you a sample report as each report is bespoke and confidential. But we can tell you that your Webb Site Review document will cover general areas such as look and feel, content, navigation, accessibility etc as well as reviewing two or three pages or processes in depth (Home page and Shopping basket - or other key pages). It rates the website's core elements, such as images, bodycopy, personalisation, search etc. and gives you a list of action points – prioritised in order of importance. Webb Site Reviews are written in a succinct, pragmatic, non-techie way. They are often centred around improving the performance of existing websites, rather than completely re-designing them, in recognition of most SME's tight budget and time constraints. Webb Site Review reports consist of about 8-12 pages of simple, easy to action recommendations. They are not 100 page jargon-filled documents on how to design the world’s most perfect, money-no-object websites. Although each Webb Site Review focuses on the website itself (rather than ways to drive traffic to the website), ways to improve search engine marketing (such as Google rankings) are mentioned where relevant.

Benefits of doing a Webb Site Review of your website

A Webb Site Review leads you through a structured thought process concerning one of your key selling tools – your website! It includes business fundamentals such as brand values and site objectives. Fresh eyes and independent expertise bring great insight – as well as spotting the simplest of errors on the pages of your website. The overall aim is of course to improve your conversion (Ie. generate more business), which means there is usually a strong and quick payback. Some businesses use a Webb Site Review as an “MOT” or health check of their website. Others request a review before embarking on a website redesign – it gives them a great steer on what they need (as opposed to what the designer might want) and a good basis for a strong brief.

10 reasons to order a Webb Site Review from Webb Strategy.

  1. Your website is “open” 24/7, all around the world. It is your best selling tool.
  2. Your website represents your company. Make sure it reflects your brand values.
  3. Search engines give high rankings to websites which are changed regularly.
  4. Users judge a website in less than 10 seconds – first impressions are vital.
  5. Customers like websites which are simple and easy to use. Is yours?
  6. Webb Strategy people have proven track records running successful online brands.
  7. Fresh, expert eyes can spot the mistakes you’ve missed on your website.
  8. Often, simple changes can make huge differences to your site success
  9. You’ll learn as you go. A Webb Site Review will build your online knowledge.
  10. A Webb Site Review is great value for money at £695.

What we need from you.

Before we start the Webb Site Review, we ask you a few questions to help us focus on the right areas and evaluate against the correct objectives. Other than that, we need nothing from you and will generally deliver the Site Review within two weeks.

For more information and an honest view of how and if we can help your business, please contact us today.

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Client Feedback
"We would recommend her services wholeheartedly."
(Lonely Planet)
"In short, thrilled with the approach and the outcome."
(TrueNorth HR)
"Helen has a great writing style and clearly knows what works online."
(Honey PR)
"Your Webb report has proved invaluable"
(rdsi Research)
"She made lots of good suggestions, but also really listened to us."
(Greasepaint)
"A very good-value kick start and inspiration to our team"
(rdsi research)
"We recommend her wholeheartedly to our clients."
(Honey PR)
"I would highly recommend all online businesses to be reviewed by Helen."
(Teaworld)
"Helen was fun to work with, gave excellent value for money and provided great insights"
(Edge)
"I would recommend Helen highly to anyone looking for creativity delivered in a pragmatic and effective way."
(Moody’s KMV)
"Her review was thorough in all areas and suggestions for improvements were invaluable."
(Teaworld)
"Helen always got back to us quickly and gave us excellent value for money."
(Honey PR)
"It helped give us a clear focus and an impartial view on what we could and should be doing."
(rdsi research)
"It was great to get an outsider’s view of our website - from someone who really knows her stuff."
(Teaworld)
"The document she produced was very readable and flagged up the most important changes needed."
(Greasepaint)
"We would certainly recommend Webb Strategy to others needing to rewrite their site."
(Honey PR)
"Helen brought new ideas and intelligent thought to the process"
(Moody’s KMV)
"A refreshingly informal and inclusive approach."
(Lonely Planet)
"She made the whole review process very easy."
(Greasepaint)
"We were delighted - both with what she wrote and the way she worked."
(Honey PR)
"The work that resulted exceeded all our expectations and we had a record number of hits very shortly after launch." (Moody’s KMV)
"We were delighted to find Helen - someone who communicated clearly and really knew what she was talking about." (Greasepaint)
"Her recommendations were based around practical solutions which she could demonstrate in a working context" (TrueNorth HR)
"She helped us structure the site as well as writing the actual words - which was a big benefit over more traditional copywriters." (Honey)
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