Case Studies

"We were delighted to find Helen - someone who communicated clearly and really knew what she was talking about. She made lots of good suggestions, but also really listened to us. The document she produced was very readable and flagged up the most important changes needed. She also followed up her advice with a phone call to our technical guy to explain what was needed. She made the whole review process very easy."

"We heard about your Webb report product at a critical time when reassessing our website objectives. It has proved invaluable as it helped give us a clear focus and an impartial view on what we could and should be doing. As such, a very good-value kick start and inspiration to our team."

"Helen has a great writing style and clearly knows what works online. She helped us structure the site as well as writing the actual words - which was a big benefit over more traditional copywriters. We were delighted - both with what she wrote and the way she worked. Helen always got back to us quickly and gave us excellent value for money. We would certainly recommend Webb Strategy to others needing to rewrite their site. In fact, we were so pleased and impressed with Helen’s delivery that she has become a honey collaborator and we recommend her wholeheartedly to our clients."

"Helen was brought on to help lead a strategic business development opportunity in 2005/06 that was critical to the future growth of the online division at Lonely Planet. Helen was the obvious choice for us given her background in both online and the travel industry, and during the process failed to disappoint. Her leadership and industry experience proved extremely valuable during the project and at all times Helen was professional, well reasoned and committed enough to confidently share her ideas, experience and industry contacts. Helen did all this with a refreshingly informal and inclusive approach that provided a solid base for good working relationships throughout the company. We would recommend her services wholeheartedly."

"It was great to get an outsider’s view of our website - from someone who really knows her stuff. Her review was thorough in all areas and suggestions for improvements were invaluable. I would highly recommend all online businesses to be reviewed by Helen."

"When we set out to design a new website to provide a forum for leading edge thought on credit risk we wanted to bring a fresh approach to the work. This was despite the fact we had a web designer and web engineer in-house. Helen brought new ideas and intelligent thought to the process without alienating our in-house team. The work that resulted exceeded all our expectations and we had a record number of hits very shortly after launch. I would recommend Helen highly to anyone looking for creativity delivered in a pragmatic and effective way."

"We worked with Webb Strategy or a key project to redesign a candidate attraction website as part of a major recruitment drive which True North was planning on behalf of an online gaming client. Helen’s work was really to the point and very ‘fit for purpose’. There were some key challenges; none greater than gently convincing key stake holders that major change was required if the redesign was to achieve its objectives. With her knowledge and expertise came a reassurance that her recommendations were based around practical solutions which she could demonstrate in a working context. Thanks to Helen’s approach and credibility the project gathered momentum and direction and we successfully delivered on time and to budget. In short, thrilled with the approach and the outcome."

"Helen was great to work with, gave great value for money and provided great insights."

"We were impressed by you, your questioning and your pragmatic approach to the issues"

"I thought you contributed much of the intelligence and the understanding during this process with us."